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BLOG: Mobility to drive productivity in the year ahead

Phey Teck Moh | Feb. 3, 2012
Phey Teck Moh, Corporate Vice President, Asia Pacific, Motorola Solutions, shares how enterprise mobility will change future operations and service delivery across key industries in the year ahead.

According to research firm IDC, spending on enterprise network equipment will grow by 8.7 percent in 2012 to reach US$39.4 billion, as companies increasingly turn to enterprise mobility. Today's retailers, healthcare service providers and government agencies need to cater to the intelligent consumers, who demand immediate information access to help them make informed decisions. This requires businesses and agencies to focus on connectivity and sharing of information intelligence. Enterprise mobility will be a critical part of this strategy.

Phey Teck Moh is Corporate Vice President, Asia Pacific, Motorola Solutions., shares how enterprise mobility will change future operations and service delivery across key industries in the year ahead.

Retail

The shopping experience will get more personal and even more interactive in the year ahead. As online shopping gains wallet share, stores need new and innovative methods to enhance and personalize the shopping experience for today's consumers. According to the annual Holiday Shopping survey in the United States conducted by Motorola Solutions, 63 percent of surveyed shoppers with smartphones downloaded some type of shopping application while 67 percent of shoppers cited a better experience in-store with associates and managers using the latest mobile technologies. Mobile computing devices are thus an ideal platform to share product and price information with in-store shoppers. With the new technologies, loyal customers can now be differentiated, recognized and rewarded as soon as they walk into the store. The year ahead will see greater adoption of retail mobility solutions, helping retailers manage sales and inventory from the warehouse to the shop floors. Store managers will desire to have real-time information on products and deliveries in their hands, empowering them to serve customers better. Likewise, the use of mobile point-of-sale solutions provides shoppers with the option of a flexible and secure self-checkout, ensuring a smooth and fuss-free shopping experience. 

Healthcare

Mobility is also making headway in the healthcare sector. The ageing population in Asia means that there is a need to ensure tighter cooperation between acute care and community care. Placing accurate and timely information on the palms of healthcare workers, through mobile point-of-care solutions, will help accelerate the shift towards smoother healthcare service delivery in all stages of patient care. Management consultancy Accenture also reported recently that more than two-thirds of Singapore physicians surveyed believe that healthcare technology will reduce the number of unnecessary interventions or procedures, improving diagnostic decisions.  In tandem with the move towards digitized health records, the use of mobile computers is expected to be a standard among healthcare institutions across Asia.

 

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