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BLOG: Windows Phone 7 rises to no. 2? No way

Shane ONeill | March 30, 2011
IDC's prediction that Windows Phone 7 will rise from the bottom to surpass RIM and Apple is more fantasy than reality.

Well, actually two years.

Computerworld blogger Preston Gralla reminds us in a recent post that the SEC has stated that the Nokia transition to Windows Phone 7 will to take two years. So if Microsoft is going to reap mobile rewards from Nokia, those wheels won't start turning until 2013.

It's just not enough time, and there are no indications that WP7 will suddenly start winning over hearts and minds as it waits for the Nokia deal to go through. If the mobile landscape continues along its current path, Android and iPhone may be so out of reach for Microsoft in 2013 that all the advertising and Nokia influence in the world (literally) will make no difference.

Short of brainwashing consumers, I don't see how Microsoft can fly past RIM and especially Apple by 2015.

What do you think? Do you agree or disagree with IDC's forecast?


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