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Digital Transformation in 2016: Envisioning technology for growth

Stanimira Koleva, Chief Operating Officer, Software AG, Asia Pacicfic & Japan | March 22, 2016
Stanimira Koleva of Software AG discusses the changing business landscape of enterprises across Asia and what it takes for companies to achieve success in digitalisation.

Co-innovation to achieve success
Apart from business silos and making smart decision in digitalisation, keeping up with evolving technology and changing market demands is also on business leaders' list. Mastering digitalisation is not a one-night process; hence working hand in hand with the right partners is imperative.  

To define their digital strategy, enterprises must co-innovate with technology providers, bring business and technology to the next level and envision the best solutions for business in order to acquire phenomenal results combining the best of both worlds.

Bridging the gap and driving business transformation
In the emerging Asian markets, the digital opportunities are immense and enterprises should act quickly to capitalise on them by choosing the right business-technology mix. A recent prediction by IDC states that by 2017, 60 percent of the Asia Pacific top 1000 enterprises will have digital transformation at the centre of their corporate strategy. To stay ahead in this growing digital landscape, it is vital for companies to integrate technology and innovate faster in order to keep up with the rapid adoption of all things digital.

In order to achieve this, businesses should primarily focus on bridging the gap between technology and business. Digital business isn't just about replacing the old with the new. It is about harnessing technology to enhance every aspect of an organization, reshaping and redefining businesses from the ground up. With the evolving digital landscape, enterprises should also learn how to standardise their process architecture and focus on unique technology solutions that can give them a competitive edge over other players in the market.


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