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The expectation game: Subjectively dismissing the Apple Watch

The Macalope | July 8, 2015
Thinking of writing a piece about how the Apple Watch has let us all down? It's easy! Just type up your opinions as fact.

Forget the fact that even the 42mm version is smaller than every Android Wear-based device on the market. The screen is too big! It should be so small you can't read it. But large enough that you can. That big. That's how big.

But not too big. Like it is.

The bigger one is for men and the smaller one is for women.

Well, glad we cleared that up. Sorry, thin-wristed men! Sorry, non-petit women! But these watches that look exactly alike except for size come gender-defined.

I am not replacing my Hermès watch for an AW.

The image Chawla has in the piece is of this watch which sells for $3,200 and, to the Macalope's eye, does a much better job of proving the point that taste is subjective than the Apple Watch.

If you've read this far into Chawla's piece, you're either utterly exasperated, a golem forged of naught but Apple Watch hatred, or functionally insane. At any rate, it's time for the coup de grace.

Apple Watch will never achieve the adoption that iPhone has achieved.

Is that the bar? "Look, it's clearly not selling as well as one of the best-selling technology products in the history of the universe so... total fail."

The Apple Watch may not be for everyone, but that doesn't make it a failure.


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