Enterprises in Asia today need to leverage new technologies to maintain a competitive edge in the market while reaching out to consumers who are always connected, said Victor Wong, project director of Communication Events, Singapore Exhibition Services.
Some of the technologies that enterprises could invest in include business analytics, cloud services, social TV, as well as second or multi-screens, added Wong.
To help enterprises have a clearer understanding of the business value of these technologies, CommunicAsia2014 and BroadcastAsia2014 International Conferences will be hosting keynotes and specialised industry sessions from 17 to 20 June 2014 at the Marina Bay Sands, Singapore.
The CommunicAsia2014 Summit will examine new trends such as using big data analytics to power the 'Internet of Things'. Industry thought leaders from companies such as Celcom Axiata, Dell, SES, SingTel and Telekom Malaysia will also talk about the rise of VSAT mobility solutions for land, air and sea, enterprise consumerisation and the CYOD (Choose Your Own Device) trend during the conference.
The BroadcastAsia2014 International Conference on the other hand will be focusing on over-the-top content (OTT) as well as the role of social media in the future of TV. Experts from EVS, Media Prima Digital, Mediacorp, Nielsen and Sony will also be sharing case studies and discussing the latest disruptive technologies that Asian enterprises should capitalise on.
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