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Data makes the world go round

Michal Harris, director, Market Insight & Strategy at Amdocs | Dec. 18, 2012
Predictions for 2013

Interestingly, we are even beginning to see service providers partner with one another in M2M solutions, with TeliaSonera, France Telecom-Orange and Deutsche Telekom, for example, having a roaming partnership to increase one another's geographical footprint for transportation M2M solutions in Europe. In Asia, Docomo and KT have partnered to create a cross-border Near Field Communication payment offering.

In fact, we predict that many more partnerships will be formed. As a recent Amdocs survey showed, service providers, OTT players and device manufacturers all see the importance of forming strategic partnerships to achieve business growth.

By joining forces with OTT players, service providers will able to bring innovation and brand differentiation quickly to market, but this will demand open and effective partner management systems for revenue sharing, easy onboarding of new partners, high QoS, and a winning customer experience that is only possible with integrated IT systems that effectively leverage customer data.

For service providers, it is most certainly data that is going to make the world go round and it is this that is driving the trends predicted on both operational and business fronts for 2013.


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