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F1, SAP and the race for the sports vertical

Zafar Anjum | Oct. 2, 2014
Using SAP’s new technologies such as big data analytics, SAP HANA (High Perfromance Analytic Appliance) platform and mobile computing and cloud applications, SAP is helping the sports and entertainment industry to push new boundaries.

From sports management perspective, team managers can use SAP solutions to select the right talent for their team, and players and teams can maximize their on-field performance by drawing on big data capabilities, said Pai.

SAP has also been partnering world's biggest sporting organizations such as National Basketball Association and National Football League in the USA.   



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