A number of local organizations will benefit: AWS says its customers include the BBC and other local broadcasters; music-identifying-app Shazam; the U.K.'s national rail timetable service, and Unilever.
AWS announced the London center rather early -- perhaps to address the Safe Harbor question -- as on Thursday it announced a new data center region in South Korea to open early next year. The company is also adding a region in India and a second one in China, in addition to the regions it already has in the U.S.
Of course, AWS isn't the only global cloud provider taking an interest in Europe. Microsoft hosts Azure operations at data centers in Ireland and the Netherlands, while Google operates data centers in Belgium, Finland, Ireland and the Netherlands.
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