Sorenson shot back that Fusion-io is selling direct-attached storage, and so it needs the high capacity points; EMC is selling a caching product that's complementary to backend networked storage.
An EMC spokesperson said the company anticipates coming in at a "slightly lower price than Fusion-io," though she would not say how much the company will charge per card.
"We tip our hat to Fusion-io," Sorenson said. "They were first into the PCIe market. They've done a nice job, but the big boys are coming and they're coming with more well-thought-out solutions. I'm afraid some of the flash vendors will be relegated to a component that will commoditize over time."
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