Surely, a more practical approach would be to mandate English as the language of the Internet the one standard form of communication rather than encouraging a splintering of new domain name languages which can only increase the difficulty and complexity of using the Web for universal research.
Interestingly, despite the support for the Chinese government for multi-language domain names, it seems that Chinese companies have already shown they are reluctant to tamper with their brands.
One of the issues with technology in the 21st century is its complexity and lack of standardisation. We need more focused and standardised approaches, rather than an increasing mish-mash of brain crunching complexity.
Multi-lingual domain names can only add to these problems and further fracture global communication.
What do you think?
Ross O. Storey, currently the Managing Editor of Fairfax Business Media Asia, is responsible for the editorial content and production of MIS Asia, CIO Asia, Computerworld Singapore and Computerworld Malaysia magazines.
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