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Why Ello is just an overhyped anti-Facebook, social wannabe

Matt Kapko | Oct. 8, 2014
Ello, a new social network that's trying to make a name for itself as the latest alternative to Facebook, sure isn't much to look at. In fact, there really isn't much to do or see on Ello at all.

Ello can't be taken seriously at all until it at least releases a mobile app. A social network with no mobile app? We've had many of those before, albeit few with no ads, and the ones that are still around have all moved to mobile. Social and mobile are mutually beneficial, and that should have been part of Ello's story and design from day one.


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