In an exclusive interaction, Ravishankar, CEO & Co-Founder, Nevales Networks speaks about the company's value proposition as the defacto managed service provider for SMBs in India. The Indian company is sure about the success of their 'Cloud' model. Is it a big business opportunity for channel partners ?
CW: What are the instant opportunities and possible roadblocks in India for a new entity like Nevales Networks?
We see only opportunity. We offer technology which is much more powerful than what has been available in the market so far. Being a managed services company, we can sell good technology, and also manage it effectively for the customers. Being an Indian company, we manage the IT infrastructure from the cloud, which is taken care of in a highly secured datacenter within Indian shores. In India, we see Nevales as a trusted technology provider for SMBs for cloud-based services. We foresee an opportunity of atleast 1 million customers in the next 5 years.
CW: But cloud still remains a buzz word though majority of tech vendors are bullish on it. Will cloud rain money for your company?
In India, the adoption curve of cloud computing is really big. Basic services such as email, messaging, and communication are increasingly deployed on the cloud today, and hence, it is incorrect to say that the cloud is under-utilized. Apps, which are predominantly 'business to consumer', will move towards a 'business to business' model on the cloud. Today, it's just email and storage, but tomorrow, it would be HR, accounting and other apps on the cloud. There are more than 100 million users, who use mail services--including office email--on the cloud.
CW: Fortinet, Sonicwall, and other vendors too pursue a 'managed security' model on the cloud. What makes you different from the competition?
As one of the largest managed service companies in the world, we sell the technology as a service. We currently offer security service, but we plan to introduce a few more cloud-based services in the near future. Our customers need not invest in IT staff. All our customers utilize our services on a managed model. We understand everything that happens at the customers' end. Once we identify a problem, we resolve it and send the solution across to our other customers. How many companies do that? We translate all of customer inputs into actionable solutions, and this is our bread and butter. We have a different model, and they (other vendors) have a different model.
CW: What is your game plan to establish your footprint across the extensive geographic stretch of the Indian market?
It will take some time for consumers and partners to understand the advanced technology we offer. We are seeding the market with our own sales efforts. We also work with channel partners who have domain expertise in verticals such as education, telecom, healthcare, retail, and manufacturing among others. We don't give a product to channels for them to just stock it. We don't want them to create artificial sales and struggle in the market. They can refer customers and make money.
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