4. Learn how business innovation is being created
Go to a co-creation conference. Or a social media conference. Or create your own internal conference for you and your business peers and bring in experts from the outside so that you can mutually explore opportunities. But don't wait for your established vendors to provide this: they can support the initiatives with their offerings, but will never provide you with how to do it.
Bernard Golden is CEO of consulting firm HyperStratus, which specializes in virtualization, cloud computing and related issues. He is also the author of "Virtualization for Dummies," the best-selling book on virtualization to date.
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