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Tune out the vuvuzelas when looking at cloud technologies

Jack Loo | June 23, 2010
Springboard Research urges IT decision-makers to adopt a more pragmatic approach to cloud computing

SINGAPORE, 23 JUNE 2010 - There is much noise clutter on cloud technology today, according to Michael Barnes, VP of Software and Asia Pacific Research, Springboard Research.

He was speaking at the keynote address for Springboard Researchs Cloud Asia event yesterday. It is like the vuvuzelas you can hear at the World Cup matches. All these do not really help and are not practical. What you want to know about cloud is how it can help you today, tomorrow or the next few quarters, he said.

A recent Springboard survey with 74 Singapore CIOs and senior IT executives saw 60 per cent of the respondents indicating that cloud technology has been overhyped.

Barnes added that potential adopters should focus on practical benefits such as cost savings and increased responsiveness, as well as map cloud technology to business priorities, not the other way round.

Yesterdays presentation marks Springboard Research as one of the first analyst firms to adopt a more pragmatic approach over cloud technology. The positive spin on how cloud technologies can enhance businesses over the past months has gradually changed to messages on sorting reality from hype.


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