EMC Corporation with revenues of $24.4 billion in 2014 and 62,000 people worldwide enables businesses and service providers to transform their operations and deliver IT as a service. The storage giant besides innovations in flash, software defined and other offerings last year accelerated its strategy around Cloud and Big Data for enterprise customers. 2015 was also a defining year as tech major Dell announced its intent to buy EMC in $67 Bn deal.
IDG India spoke to Rajesh Janey, President India & SAARC, EMC at length on the business outlook in 2016, the impact from DELL EMC merger, the channel partner roadmap and other growth drivers for the company.
Excerpts from the interview.
How has the face of India Inc. changed in terms of how they consume technology and how is EMC attuned to this buying pattern?
The new economy and the digital consumers are powering a new set of mobile enabled applications - whether taxi hailing services, shopping portals or grocery services - emerging every day. This trend is fueled more by the affordable devices and the demographic dividend (or Information generated). Adding to the momentum is Indian government's initiatives around digitization, digital India and others. For last couple of years, we have seen demographic dividend, devices and government initiatives fueling new set of applications.
Connectivity will be a significant change in 2016 as 4G technology takes center stage in India. With telecom operators improving data transfer from availability and speed perspective on mobile devices, there will be proliferation of new applications (including bandwidth hungry ones) which was not possible earlier due to the restricted bandwidth issues.
This connectivity will become all pervasive reaching every rural area. With government initiatives like Jan Dhan yogna (every person in that village has bank account today) coupled with payment banks will lead to a society transacting using payment banks and mobile. And the applications emerging will be far higher and reach further to benefit the economy -- which will be largely cashless.
How do these new trends translate into business for EMC India and how are you attuned to make the most of it?
To support this kind of growth in a growing economy and the new kind of applications, the businesses too have to evolve to new IT infrastructure. These applications will need cloud architecture, a robust infrastructure and huge piece of analytics running in real times. Most will also be object storage (unstructured data) in forms of maps, images etcetera. Cloud, robust infrastructure, analytics and unstructured data will be the way ahead and this is where EMC can play a big role.
From EMC Infra story, these kind of applications and used cases will fuel a movement to cloud that plays to our sweet spot of enterprise hybrid cloud for EMC. Secondly, it requires modern datacenter infra which includes converged infra to scale to multiple silos and support these applications. Most of these App owners will adopt converged infra ('DC in a box') for instant 'up and running' the datacenter.
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