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AMD's move could pave the way for ARM in future chips

Agam Shah | Feb. 6, 2012
Advanced Micro Devices has loosened its commitment to the x86 architecture, announcing a new design strategy that could pave the way for using ARM technology in future AMD chips.

"What are they going to do with ARM? If anything, it remains to be seen," Brookwood said. "For smaller customers, one-off, I don't see them going in that direction."

AMD's openness to other architectures is a sign it wants to shift the competitive landscape with Intel, analysts said. The two companies have competed head-on for many years in the x86 business, and Intel still dominates the PC and server markets.

"One thing is that they don't want to focus on the duopoly nature of x86," Brookwood said. "They are going to do their own thing."

 

 

 

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