However Aron said that more needs to be done in order to successfully implement the array of new technologies that are impacting on enterprise IT.
"To date CIOs have been tending the flock of apps, ERP, CRM, and are very much keeping the apps they have got going, and incrementally improving them," Aron said. "But we think they need to do two different things. One is a kind of 'hunting' behaviour - much more external facing, looking for digital threats and opportunities that might have nothing to do with what IT has been doing so far." "The other is 'harvesting', just squeezing a lot more business value out of the technology that is already there, often through encouraging a lot of non-IT good practices like culture change, change management."
CIOs also need to look towards partnerships with other C-level executive, he said, creating alliances in areas such as in marketing.
"You could argue that CIOs have very well worn pathways between them and finance or manufacturing, because that is where IT has traditionally been focused. Their connection to marketing departments and sales is often much less mature, and that needs to be made more powerful."
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