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Email from social media safest, financial services riskiest

John P. Mello | Aug. 2, 2013
Study finds one in seven emails from financial brands poses risks to consumers

"In fact, consumers are seven times more likely to receive a malicious email from their bank than from any other type of company," it said.

Despite that spike, financial services still managed a Trust Score of 39.7, a seven percent jump over the previous quarter and significantly higher than the worst sector in the report: travel, with a score of 17.2.

"This sector, and the airlines in particular, is doing the least of all industries we analyzed to secure email and prevent their consumers from becoming victims of an attack," the report said.

"Even airlines like JetBlue that are well known for being leaders in delivering a better digital experience, are putting customers at risk with very little effort in preventing these types of attacks," the report added.

Agari also reported that many consumers do not realize that 95 percent of data breaches start with a phishing email. "I think we can safely say that after however years it has been, we've lost the battle of educating about threats," George Tubin, a senior security strategist with Trusteer, told CSOonline.

"We're just not going to be able to educate people to identify these things," he said.

"We need to keep educating, but the only way we're going to be successful with this is to fight these technology attacks with technology defenses," Tubin said. "We shouldn't be relying on human judgement to determine what's a legitimate email and what isn't."


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