But challenging Apple and the Android camp, as well as Windows Phone and Research In Motion, seems to be an almost impossible task. So far, Linux-based projects such as MeeGo and Limo have failed to make their mark, and many think this time will be no different.
"Samsung and Intel create alternative to Android. Really, another fork? This'll end well...," analyst Rob Enderle wrote on Twitter.
Cunningham agrees: "Frankly, Limo has been around for years and achieved nothing. MeeGo has shown promise, but has been slow moving. If you look at that there isn't a lot of hope for [Tizen], but it would be foolish to write off any platform coming to market," he said.
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