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Is Apple Maps really less of a data hog than Google Maps?

Karen Haslam | Oct. 5, 2012
Our findings suggest that there is some truth in the suggestion that Apple's Maps is less of a data hog in some respects, but it consumes more data under some circumstances.

Switching back to a standard view of the whole of the UK also consumed more data on Apple Maps, this may be because the screen is larger. The standard view of the UK on iOS 5 received 310KB, while iOS 6 Apple Maps consumed 491KB.

We also found that just opening Maps on iOS 6 took more data than opening Maps in iOS 5. For example, opening a standard view of the UK took 2KB in iOS 5 compared to 5KB in Apple Maps. That much data's not a big deal, unless you are constantly opening and closing your Maps app.

Similarly, just closing and opening Maps on the same location saw iOS 5 send 1KB and receive 1KB, while iOS 6 sent 5KB and received 12KB.

Of course the other area where Apple Maps lets itself down is actually identifying the correct location when you search. Also, we note the lack of detail in the standard view when compared to Google Maps. For example, why is it that when we look at Greater London does Ashtead, Biggin Hill and Addington show and no other locations? It's a mystery made all the stranger if you were born in Biggin Hill and your grandparents lived in Ashtead Ok, I'm glad Apple has put them on the map, but it is making me feel a bit like I've dreamed this whole sorry incident.


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