The Jolla will start shipping during the fourth quarter and cost €399 ($510) including taxes in the EU. It can be preordered on Jolla's website.
The market for smartphone operating systems will get a lot more crowded this year, as the respective backers of Firefox OS, Ubuntu and Tizen are also expected to launch their first phones. The only thing Jolla has got going for it is its small size, which means it doesn't have to sell many devices to survive, according to Francisco Jeronimo, research director at IDC.
All of the new operating systems will have a very hard time even making a dent in Android and iOS' dominance. Firefox OS and Tizen are expected to have a share of less than 5 percent in five years, according to IDC, which isn't even tracking Ubuntu and Sailfish.
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