Lenovo announced today that it has promoted Roderick Lappin - the current General Manager of Asia Pacific Mature Market (APMM) and Vice President of Lenovo Group - as the technology company's new president of the Asia Pacific region.
Alongside this announcement, Lenovo said that it is bringing together the Asia-Pacific Emerging Markets (APEM) and APMM businesses into a single unit. With the consolidated APAC business, Lenovo will have the scale and efficiency to operate more effectively in a highly competitive and dynamic market, it added.
It also lauded Lappin as the success driver across the current Lenovo APMM business, as he leads the company to be the PC sales leader in Japan and facilitates the successful launch of the consumer business in Australia and New Zealand (ANZ).
Currently based in Japan, Lappin intends to stay in Tokyo where he will run the APAC business and at the same time, remain the President of NEC Lenovo Japan Group. He will continue to lead the Japan and ANZ business and will report to Gianfranco Lanci, Lenovo's chief operating officer and executive senior vice president.
"Roderick has a wealth of experience in creating successful businesses in mature and emerging markets, making him the best person to head up the new Asia-Pacific business for Lenovo," said Lanci. "With him at the helm, I am confident the business across Asia-Pacific will continue to thrive and will experience a whole new level of success, just like NEC Lenovo Japan Group in Japan over the last three years under his strong leadership."
Lappin has been with Lenovo for the past eight years, holding various key leadership roles within the company; and he will commence this new role on April 1, 2015.
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