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More than 2 million in Malaysia now on LinkedIn

AvantiKumar | Feb. 27, 2015
The 2014 launch of the Bahasa Malaysia language mobile app together with Traditional Chinese is appealing to a broader cross-section of professionals, said LinkedIn's Cliff Rosenberg.

cliff_rosenberg - LinkedIn 

Photo - Cliff Rosenberg, Managing Director of LinkedIn, Southeast Asia, Australia and New Zealand.


More than two million professionals in Malaysia have now joined LinkedIn spurred by the broader attraction generated by the launch in 2014 of the Bahasa Malaysia language mobile app in 2014 as well as the introduction of Traditional Chinese language, said the online professional network firm.

LinkedIn's managing director for Southeast Asia, Australia and New Zealand, Cliff Rosenberg, said, "Back in November 2012 when we had a million members in Malaysia, LinkedIn was emerging as a platform for professionals in the country to establish their online brand, gain insights and find new business or career opportunities.  Today, our members represent a myriad of industries, companies and careers, and are using LinkedIn's expanded range of features to scale new professional heights."

"This is an important milestone underscoring a trend that professionals in Malaysia are eager to tap the potential economic opportunities that come with online professional networking," he said, adding that LinkedIn's member base in Southeast Asia was now more than 12 million, and more than 64 million in Asia Pacific. 

Other countries in Southeast Asia that have more than a million members include Indonesia (4+ million), the Philippines (2+ million) and Singapore (1+ million), said Rosenberg.

"LinkedIn has universal appeal to all professionals in Malaysia, as well as students and recent graduates," he said. "Apart from assisting professionals and businesses access more opportunities, LinkedIn is also seeking ways to better serve small and medium businesses (SMBs), which as a group comprise 97 percent of businesses in Malaysia. Doing so also helps us build the world's first economic graph, to facilitate the free flow of all forms of capital - human, intellectual and working - to where and when it is needed most."

 Aspirational outlook

Based on LinkedIn data, Rosenberg said that LinkedIn members in Malaysia seemed aspirational in their outlook and upwardly mobile. A company statement included the following insights:

  • Young, affluent, upwardly mobile and sophisticated: 72 percent of members in Malaysia are in the 25-44 age group. In spite of their youth, over two thirds (69 percent) are accomplished professionals holding senior positions at their organisations.
  • Constantly on the go: LinkedIn members in Malaysia use the Internet - across multiple devices - more than any other form of media, with 87 percent accessing the internet via their mobile devices, every day. Eighty (80) percent have travelled internationally for leisure over the past year and almost two thirds (64 percent) have travelled internationally on business over the past 12 months.
  • Ambitious for career advancement opportunities: 81 percent of LinkedIn Malaysia members want to get to the top of their chosen career path. To this end, 77 percent of them look to LinkedIn as a primary destination for business-related content that will aid in their day-to-day corporate tasks. Seventy-three (73 percent) of Malaysians also use LinkedIn to connect with other professionals and 53 percent consider LinkedIn a medium to seek for job opportunities.


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