The key for Microsoft and for Nokia is to offer hardware and software features that aren't available on other platforms. The Lumia 1020, with its 41-megapixel camera, is a great start, Baker said. "I think it's unique, it's different, and it appeals to a lot of people because of what it's focused on," he said.
As for software, Microsoft's sweeping reorganization may help, as it puts all operating system development under a single group. It's a little early to say how the shake-up will change Windows Phone, but it could be just the kind of cultural shift that Nokia's Biniak is angling for.
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