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Samsung Electronic unveils leadership shifts in SEA & Oceania and Singapore

Zafirah Salim | March 6, 2015
Yong Sung Jeon has been named the new President and CEO of Southeast Asia and Oceania, while Stephen Suh has been appointed as the President of Singapore.

Samsung Electronics Co. Ltd, announced yesterday the appointment of Yong Sung Jeon as its new President and CEO of Southeasia Asia (SEA) & Oceania, while naming Stephen Suh as its President of Singapore - both effective immediately.

According to a media statement, Jeon replaces Moon Soo Kim, who has taken on a new role as the Head of Sales and Marketing, Visual Display Business in Korea. Meanwhile, Suh takes over Harry Lee, who has been appointed the President of Samsung Electronics Philippines.

In this new role, Jeon will lead the expansion of the Samsung Electronics business in SEA & Oceania to further strengthen the company's position in the region. With over a decade of experience as President in subsidiary markets, Jeon will provide the strategic guidance and local business knowledge to drive growth and operational integration of the region.

Jeon has been with the company since 1986; and has held executive positions in various markets including the United Kingdom, Taiwan, China and Thailand.

On the other hand, Suh is responsible for Samsung Electronics' broad range of business activities in Singapore, across the consumer electronics, mobile communications and enterprise businesses.

Suh was most recently the Vice President of APAC Sales & Marketing Group, Mobile Communication Division. During his time in Samsung, Suh also served in the Samsung Chairman's Office, as well as Corporate Auditing and Brand Strategy functions.


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