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Singapore-based goSwiff expands global operations to five continents

Zafirah Salim | Feb. 4, 2015
This year, the company will hold operations across Africa, the Americas, the Asia Pacific, EME (East Europe, Russia, the CIS and the Middle East), and Europe.

Local mobile commerce firm, goSwiff, announced yesterday that it is expanding its global operations from four to five continents.

From 2015 onwards, goSwiff will hold operations across Africa, the Americas, the Asia Pacific, EME (East Europe, Russia, the CIS and the Middle East), and Europe.

To support this expansion and drive growth for the company, goSwiff has reinforced its global leadership team of regional executives:

  • Stefano Diemmi has assumed the role of Head of Europe and Consumer Products since October 2014. Stefano brings with him a wealth of experience in a broad range of areas in the mCommerce sector. His diverse skill set is seen as a valuable asset to goSwiff's activities in the key European market and to further advance consumer services in mobile payments.

  • Svyatoslav Garal was appointed the Head of EME in December 2014, and he is key to seizing the opportunities in this rapidly growing region. Garal has nearly a decade of experience in the payment and retail banking industries, boasting a base of knowledge that is well suited to goSwiff's aspirations. goSwiff believes that his numerous management roles with a strong strategic focus on payments will help excel the company's business further.

  • Alyson Grosshandler joined goSwiff in January 2015 as Vice President of Business Development to help strengthen the APAC team. Her track record includes more than 15 years of management, marketing and business development roles, specialising in payments and retail sectors. With her prior experience in business development in both the US and ASEAN regions, Grosshandler possess the attributes required to make an impact in Asia.

"goSwiff is thriving rapidly in a flourishing mobile payment market. We are reinforcing our leadership team to provide to banks, mobile network operators and other partners the best level of regional and industry experience and value they are entitled to," said Simone Ranucci Brandimarte, CEO of goSwiff. "Our goal is to grow both our clients' businesses and the quality and quantity of transactions, and now with our new management team members on board, we are well geared for that."

 

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