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The CIO enters the era of disruption

Thornton A. May | April 10, 2012
New C-level positions are being created to perform tasks perceived as not being adequately addressed by incumbent CIOs and CMOs.

For their part, chief analytics officers are being asked to generate insights and formulate profitable actions from externally generated social and mobile data, as well as all the data that CIOs have been gathering from the extensive and unloved systems of record deployed over the past two decades.

Chief customer officers are responsible not only for ensuring positive customer experiences, but also for shifting corporate focus, so that processes and behaviors derive from customer needs rather than internal needs.

It will be fascinating to watch how these three new C's play with the old C's.


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