Find the breach, botch the response
(Forrester) With new investments in breach detection, a large majority of companies (60%) will discover a breach, or more likely be informed of it by a third party like a government agency, security blogger or a customer.
But they will likely botch the response, given that only 21% of enterprises report that improving incident response is a critical priority. That means more cases of customers' trust undermined or corporate reputations dragged through the mud.
(Coviello) While retail will remain an ongoing target, well-organized cyber criminals will increasingly turn their attention to stealing PHI -- personal health information. It is not as well secured, is very lucrative to monetize in the cybercrime economy, and is largely held by organizations without the means to defend against sophisticated attacks -- healthcare providers.
Competing on privacy
(Forrester) Privacy will be a competitive differentiator, not just through lip service, but action -- appropriate privacy policies, enforcement and building privacy considerations into business operations and the products or services offered to customers.
That will require the leadership of a privacy champion -- a Chief Privacy Officer, Data Protection Officer, or privacy professional. Today, about a third of security decision-makers in North America and Europe view privacy as a competitive differentiator. That will increase to half by the end of 2015.
The essential, more secure, mobile payment option
(Gartner) A renewed interest in mobile payment will arise, together with a significant increase in mobile commerce, due in part to the increased security features of Apple Pay and similar near-field communication (NFC) efforts by competitors such as Google.
As device manufacturers and application developers improve usability and functionality and address users' security concerns, devices will become even more of an essential tool for customers, particularly the younger demographics.
Beware the Botnet of Things
(Coviello) The increase of machine-to-human and machine-to-machine interaction will only exacerbate the situation described in a tweet this past year as: "Who needs zero days when you've got stupid?" Get ready for the Botnet of Things. This trend along with the strong growth of IoT in the healthcare sector and the accompanying risks to PHI, has ominous implications.
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