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Bangalore city police finds its voice through social media

Debarati Roy | Oct. 16, 2012
No one likes to be misunderstood, especially if they often find themselves under the society's spotlights. That's one of the reasons the Bangalore City Police department launched its own social media drive, a few days ago. The police department wanted a way to interact with citizens directly, said B. Dayananda, joint commissioner of police (crime-east), Bangalore.

The department has engaged Havas Worldwide Digital Matrix to develop applets for its Facebook page. These include "Elders Helpline" and "Hello Neighbour". Worldwide Digital Matrix is providing technical training to police officers as well.



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