The relationship with Apple doesn’t stop when people buy an iPhone, but continues with users buying apps across the App Store, or subscribing to Apple Music, buying songs, renting moves, using Apple Pay and buying additional storage on iCloud, Cook said. All this follows from the number of people using Apple devices and there are currently over a billion in use, he added.
Services may be also an area for Apple’s merger and acquisitions. The company has said it may do bigger M&As than previously. “Could it come in services? Yes, and we’ve bought some companies to help us in services. But it can also come in a number of other areas,” Cook told Cramer.
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