How Jawbone's $250 million infusion could shake up the fit-tech wearables space
Jon Phillips |
Feb. 14, 2014
It may not seem like a lot of money in an age when a 23-year-old start-up bro blithely turns down a $3 billion acquisition bid, but if Jawbone secures $250 million in venture capital as reported by Recode's Kara Swisher Thursday morning, the company will be in a better position than ever to realize its next push into wearables.
Jawbone can't sit still. That BodyMedia tech remains fallow, yet it's just what Jawbone needs to make the world forget about the stampede of competing wearbables that are crossing the ridge and heading in its direction.