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Intel eyes China growth

Jack Loo | April 12, 2012
Tech giant is working with the country’s government and private firms in various partnerships.

Collaborating with China can not only help create business and innovation opportunities, but also gain further access into a huge market with spending power, according to Intel executives at the Intel Developer Forum held in Beijing on 11 to 12 April.

"The impact of major global trends, such as the rapidly growing middle class as well as the explosive growth of connected, mobile Internet and cloud computing traffic, is playing out ten-fold in China," said Sean Maloney, executive vice president of Intel Corporation and chairman of Intel China.

China became the largest PC market in the world last year, growing a remarkable 13 percent in 2011 and now represents 20 percent of all PC demand, according to IDC. The country is also the world's largest segment for mobile phones with more than one billion subscribers.

Intel Labs announced new joint research collaboration efforts with Lenovo and China Mobile. Intel and Lenovo's new lab-to-lab collaborative research efforts will address challenges in the mobile Internet area, such as security, context aware computing, cross screen experience and energy efficiency.

The China Mobile Research Institute (CMRI) is applying Intel architecture to wireless base stations to power next-generation mobile network infrastructure. A prototype has been created out of the partnership. It promises to help telecommunications operators save up to 15 percent in capital expenditures and reduce operations costs up to 50 percent, largely through power savings.

Intel also announced that China's popular social networking website RenRen will incorporate Intel Identity Protection Technology as part of its focus on providing secure online experience for its users. Chinese companies specialising in second factor authentication Feitian Technologies and DynamiCode Company will incorporate Intel Identity Protection Technology into their products as well.


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