Houston H. Ross, vice president, COO, NN Life
"In 2012, we built our strategy and were executing well but still felt we could improve awareness and understanding. As we executed our project success rates were up, our costs were down, and we were even delivering bits of innovation. However, staff were asking how to better understand our value proposition.
"We wanted to visualize in pictures and words that everyone could understand, 'We want IT to become a value generator.' That poster now hangs in our IT and operations areas and is a part of every presentation I give. In one view we state our vision, define our customers and show what we deliver in services and costs.
"In summary, a picture truly is worth more than a thousand words, and for us this vision that we have created has become an integral component in our IT communications strategy."
Sign up for Computerworld eNewsletters.