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Cisco says don't abandon boxes; but embrace services

Radhika Nallayam | Aug. 20, 2013
Sabrina Lin, VP, Commercial Business, APJ and Greater China, Cisco talks about why the company is pushing the services agenda and how it affects partners.

People thought all the proprietary products and solutions were going to be replaced with white-labelled boxes. That was about 10 months back. Now, people have realized that Cisco can actually leverage existing installed base. With the Cisco ONE environment, we are trying to build up the capability of opening up our programmability. We know that the world wants more flexibility in the network, because the future of IT is in the network. And, we know network better than anyone else.


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