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Is the premium PC market approaching critical mass?

Hafizah Osman | June 8, 2017
Technology Business Research finds that a price war is imminent in the premium PC space.

Gartner principal analyst, Mikako Kitagawa, also recently mentioned that innovative form factors like 2-in-1s and thin and light notebooks, as well as technology improvements, such as longer battery life has caused this end of the market to grow fast, led by engaged PC users who put high priority on PCs.

"However, the market driven by PC enthusiasts is not big enough to drive overall market growth," she said previously.

 

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