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What is HEIF?

Martyn Casserly | June 27, 2017
In iOS 11 Apple is replacing the JPEG image format with the new HEIF alternative. So what is HEIF, and how will it benefit iPhone users?


Will you still be able to share images with non-iPhone users?

Apple recently revealed that iPhone users take more than a trillion photographs each year, which is a pretty staggering number. But even with these huge figures, the truth is that the web and Android users still make up the bulk of people, so Apple won't be able to switch the world to HEIF just yet.

Instead iOS 11 will convert images to JPEG when you want to share them with non-iPhone-wielding friends, or for use on various social media sites.

Hopefully it won't be long though before we see HEIF adopted across the board. In an age where storage space is at a premium, it can't come fast enough.


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