Instead, enterprises see tablets as a cheap way to increase productivity, with the payoff almost certain. "The cost is relatively low," said Gold "Companies can buy a lower-end tablet, and at volume you're talking about $500 to $700. For someone making $125 an hour, a few hours [saved] makes up the cost of the device. Tablet cost is not that big of a deal."
But don't underestimate user demand for driving table adoption, Gold cautioned. It may be an even greater motivation for putting tablets in the workplace than an authoritative cost-benefits analysis, which few firms bother doing.
"Some of [the tablet deployment] is keeping people happy," said Gold. "That doesn't mean it's cost effective."
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