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Cyber bullying: Nationwide Malaysian quest to design stronger strategies

AvantiKumar | Nov. 10, 2017
Digi’s DigiSAFE has announced a new study to look into developing the resilience strategies needed to tackle cyber bullying in an era of rapidly evolving technologies.

n addition, the areas of adult intervention found that:

  • 50 percent of children are unsupervised when online, with close to 40 percent claiming they are not bound by any rules on safety.
  • 61 percent of the children tend to turn to their family members when encountering negative online experiences.
  • Although there are 10 reporting-channel options, there are still 6 percent of schoolchildren who chose to remain silent.
  • Families with computers in common areas of their home tend to exert more rules on cyber safety. However, this measure alone is insufficient, as an increasing number of children are accessing the internet on their mobile phones.

Advanced resilience strategies

Each report has helped fine tune DigiSAFE's programmes with the cooperation of various partners. An example was national online safety campaign for children with the release of public service announcement videos, which tackled three of the most common cyber risks.

Digi's CyberSAFE in Schools programme manager Philip Ling said during the release that the three most common online risks faced by schoolchildren are cyber-bullying, cyber-grooming, and cyber-stalking.

The 2017 survey again intends to draw together the largest repository of online bully behaviour among secondary schoolchildren in Malaysia including the impact and effectiveness of the actions that were taken to overcome this challenge sourced from more than 5000 secondary school students.

Main objectives include: deepening the understanding of online behavioural patterns of schoolchildren; the emotional impact on victims; and the effectiveness of the coping strategies adopted so far.

This year's study also wants to ask whether there is a need to regularly review the way "cyberbullying is mitigated, given the evolving nature of technology."

The aim is to strive for a more effective alignment between current online behaviours - and the most effective mechanisms - to deliver the right advice to children, said Digi's chief executive officer Albern Murty.

"With our partners and through our CyberSafe programme, we are helping more children to be aware and take steps towards keeping themselves safe while they enjoy the many learning opportunities that the internet provides," said Murty.

"We are fortunate to be in a country where connectivity is easily accessible for all, yet our earlier surveys has found that many children are still unaware of online risks such cyberbullying or cyber grooming," he added. "Through Digi CyberSAFE, we strive to narrow the gap by building digital resilience and nurture digital citizenship among schoolchildren in country."

Access to the survey will be made available online as well as through UNICEF's uReport platform. There are also plans to tie-in with roadshows in 2018 to engage with more students and encourage them to contribute their voices to the survey.

To see other cyber safety news in Malaysia, visit:


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