So we showed that it was already on our roadmap. These were already things that were in late development, and he would have them soon.
Today, about a year later, he is very, very happy with us. He said, We dont need to look for alternatives, other startups. And we can give him the full IT infrastructure that he wants.
How are your approach and technology markedly different from those of your competitors?
First, everything were doing is embedded into the security gateway, so you dont need to buy separate infrastructure. Thats a huge thing whether youre running big infrastructure or a small infrastructure. If you already have our firewall gateway, you just need to enable the IPS. You dont need to have a separate box for every function, you dont need to have dozens of boxes in different places on your network.
Second is since we have actually arrived at IPS from a more evolved stage, weve really tried to build it so that it can actually block things, not just detect them. A lot of it is the accuracy of the detection, a lot of it is the reliability of the system. Part of it is the speed. Weve built IPS technology thats relatively very fast. And again thats important because if you put it inline as part of your gateway, it cannot slow down things.
That changes the costs picture significantly too. You wont often have to keep buying a complete infrastructure for hundreds of thousands of dollars.
Consider some some numbers here. A typical IPS solution, a high-end gateway would cost US$30,000-US$40,000. Our approach would be, pay US$3,000 and get it on the gateway. Again, were not trying to do it to compete on pricing, were trying to do it so people can actually afford to implement it everywhere. So if they have 100 sites, they wont be forced choose to put it on four main sites, but have the option of having it on all the 100 sites, big and small.
What challenges does your business face that are unique to Asia?
Our business is doing relatively well in this part of the world. Its well established in countries like Singapore, where the people are generally English-speaking, and very open to technology. Companies in Singapore want to have the leading edge technology. Weve been here for the last 15 years and our business is going relatively smoothly.
Business today is relatively global, so most countries have more in common than not. The developing countriesThailand, Indonesia and Malaysiathey want the latest technology. Perhaps one challenge is that a big reason for the desire for the latest technology in those geographies is driven by large companies and multinational companies that operate there. As a result, I dont know yet about small local businesses and how we address them in all the countries.
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